diffusion |dɪˈfjuːʒ(ə)n| [n] – the spreading of something more widely; e.g. the rapid diffusion of ideas and technology.

Italo Calvino

“It is not the voice that commands the story; it is the ear”

William Butler Yeats

“Think like a wise man but communicate in the language of the people”

Deborah Tannen

"The biggest mistake is believing there is one right way to listen, to talk, to have a conversation -- or a relationship”

Tony Robbins

“To effectively communicate, we must realize that we are all different in the way we perceive the world and use this understanding as a guide to our communication with others“

Sydney J. Harris

“The two words 'information' and 'communication' are often used interchangeably, but they signify quite different things. Information is giving out; communication is getting through”